Chief Marketing Officer, Glacéau
The business gene is evident in Rohan Oza. He began his career as a manufacturing manager at Mars M&M’s, and was recruited at the age of 20 as the youngest manager to enter the company’s prestigious management development program. In 1997, he took over management for that yummy chocolate bar Snickers, which was the second largest product line in Europe. Oza’s first giant leap was his move to Coca-Cola that same year. He was in charge of the advertising campaigns for Sprite’s hip hop platform, leveraging NBA players and the status of the drink itself. Oza joined Glacéau in 2002 as the senior vice president of marketing, leading the way for vitaminwater. That same year, he was featured on the cover of Brandweek as one of their top ten marketers. His career came full circle in 2007 when The Coca-Cola Company purchased Glacéau. Oza has worked with many celebrity endorsers, including athletes Kobe Bryant, Tom Brady and Venus Williams, as well as A-listers such as 50 cent, Alicia Keys and Jennifer Aniston. Oza holds a degree in operations management from Nottingham University and an MBA from University of Michigan.
Q & A
Zodiac sign: Libra.
Relationship status: In a relationship.
Best way to unwind: Poolside in the Hamptons with family and friends.
Fave Bollywood movie: Kuch Kuch Hota Hai.
Favourite Hollywood movie: Walk the Line.
Favourite book: The Twentieth Wwife by Indu Sundaresan.
Guilty pleasure: Massages and bread pudding.
If you could choose a superpower, what would it be and why? Teleportation to cut down on travel time.
What is on your iPod? Everything from “Baby By Me” by 50 Cent to “Desi Girl” (Dostana).
Something quirky about you no one would know: I was on the bowling team in college.
Best personal feature and why: My hair because like Samson, I need it.
Best feature on the opposite sex: Eyes and smile.
Celebrity crush: Priyanka Chopra.
If you had to choose, would it be Romance or Hot Sex? Romance.
Three things you can’t live without: My passport, my family and I hate to admit it but DVR.
Most memorable professional moment: Selling vitaminwater to Coca-Cola in May 2007.
Most valuable life lesson: Surround yourself with talented people.
Motto you live by: "You can if you think you can." – George Reeves.
